A Visual Style Guide for Technical and Scientific Images
If your illustrations and visuals confuse, distract, or mislead, you’re not communicating effectively.
Let’s dig into some best practices for delivering your message visually
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How to Make Visual Content for Scientific Presentations
Grand ideas will sail right past your audience when presented poorly.
This is the first in a series of lessons I’ve learned doing technical and scientific communication with researchers in the video game industry.
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Solar Eclipse Photography
There was only ever going to be one chance for these photos.
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The Biggest Mistake Made with Informational Video
The biggest mistake organizations make with their informational videos is not a technical problem. It’s all about their audience.
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Why Educational Video for My Organization?
A short and fun video that answers some pertinent questions about using video in your organizations. What Do Educational Videos Do for Me? How Many People Can I Reach With Educational Video? Will I Get Noticed With So Many Other Videos Out There?
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How to Cost Educational Videos
“So what is this going to cost us?” There’s no doubt that educational video is great way to reach a wide audience. On mobile devices alone, YouTube reaches more 18-to-49 year-olds than any broadcast or cable TV network. Educational video can generate trust in your expertise and build awareness for your product. Or, if you’re…
